Tourism Email Checklist

The Tourism Email Checklist

Connect With Your Ideal Tourist With This 10-Step Checklist For Writing Emails

With Passport Creative’s free Tourism Email Checklist, you’ll have a 10-step checklist to help you write emails the right way.


Because when you write email well, you’ll connect with your audience more regularly and more deeply than you can with any other medium. 


That’s because people use email constantly


Let’s take American travelers as an example. Did you know that:

  • Nearly 90% of Americans check their email every day
  • Half of Americans check their email before work!
  • ~50% are open to getting promotional emails on a weekly basis
  • 82% open the first email a business sends them

Write Travel & Tourism Emails More Easily

With the Tourism Email Checklist, you’ll have ten steps designed to help you write a winning email that connects with tourists the way they want to be connected with.

And before long, that connection will lead to bookings. So, let’s get right to it.

This is what’s included in our checklist:

    1. Targeting your audience
    2. Choosing what to write about
    3. Gathering content and ideas
    4. Organizing and structuring
    5. Writing the subject line
    6. Creating a compelling intro
    7. Completing the body copy
    8. Jazzing up the visuals
    9. Editing and proofreading
    10. Testing and optimizing

Ready to use email to reach the right kind of travelers and get more bookings?